Helsingin Sanomat, the leading Finnish daily newspaper just recently had a voting for the ideal postcard for Helsinki. The results were published today (or very recently, anyway).
This came out on top with a rather hefty percentage of the total votes (33.8%):
Now, I’m not going to argue taste and say that the one I voted for was any better. But it’s pretty safe to say that the winner is and was the safe choice. The vanilla of postcards.
I guess most people like bland, they don’t like the ordinary challenged in any way. The other postcards did not look like postcards, so they didn’t get the votes. But where they lacked in postcard-likeness, they made up for in originality. And in my opinion, they told a better story about Helsinki than the winner. Then again, a cynic might say that the blandness is spot on in its truthfulness. Maybe the majority of the people really are just that, bland?
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