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	<title>Branding, Culture, Politics, and Everything in Between</title>
	<link>http://www.facade.fi</link>
	<description>HENRI WEIJO*</description>
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		<title>Brief update</title>
		<description><![CDATA[Sorry for the lack of posts lately. I&#8217;ve been both busy and writing as a guest blogger at Vapamedia. It&#8217;s in English, fairly similar stuff to what I&#8217;ve been going through here. So check it out. But this doesn&#8217;t mean that this blog is dead. I&#8217;ll definitely be posting something soon. In fact, I&#8217;ve got [...]]]></description>
		<link>http://www.facade.fi/2010/09/brief-update/</link>
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		<title>Transmedia Storytelling and ARG fatigue?</title>
		<description><![CDATA[Sorry for the lack of posts recently. I&#8217;ve been travelling and I&#8217;m just settling in to Toronto, where I&#8217;ll be spending the next few months at York University as a visiting PhD student. But just a quick riff today. Via ARGNet, &#8220;from the intense, provocative speech given by No Mimes Media’s Maureen McHugh&#8221; (emphasis mine): [...]]]></description>
		<link>http://www.facade.fi/2010/08/transmedia-storytelling-and-arg-fatigue/</link>
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		<title>Video Games and (Blatant) Intertextuality</title>
		<description><![CDATA[I&#8217;m an avid gamer myself, but for some reason I haven&#8217;t really touched upon the subject here, so I&#8217;m definitely due. Three recent game titles I plowed through inspired this post. I had noticed that pop culture references have become a staple for video games. But where as in movies and TV shows pop culture [...]]]></description>
		<link>http://www.facade.fi/2010/06/video-games-and-blatant-intertextuality/</link>
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		<title>Mortal Kombat and Interest Probing in Hollywood</title>
		<description><![CDATA[Now this is interesting. Apparently, an 8 minute Mortal Kombat short film has been made just to convince Warner Brothers (the studio who holds the franchise&#8217;s rights) to make a reboot of it. The previous Mortal Kombat movies were for the most part true to the games and a bit on the light side. But [...]]]></description>
		<link>http://www.facade.fi/2010/06/mortal-kombat-and-co-creative-interest-probing-in-hollywood/</link>
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		<title>Small Charismatic Acts of Cultural Authenticity</title>
		<description><![CDATA[How to best explain why this ad works while many other ads that have tried to leech off of hip hop have failed? Because of the way the hamster takes his red hood off in the beginning, that&#8217;s why. Whoever made this ad really did their homework. The amount of details in this ad is [...]]]></description>
		<link>http://www.facade.fi/2010/06/small-charismatic-acts-of-cultural-authenticity/</link>
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		<title>Intertextuality Gone Obscure, Part II</title>
		<description><![CDATA[A few posts back I proclaimed the Star Wars mashup of the Whistle Tips Bub Rub to be the most obscure yet somehow relevant pop culture mashup I&#8217;d ever seen. Well, I think we have a new heir to the throne. Three Wolf Moon is/was a rather ugly t-shirt that became a somewhat inexplicable viral [...]]]></description>
		<link>http://www.facade.fi/2010/05/intertextuality-gone-obscure-part-ii/</link>
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		<title>Nike, Football, and Contemporary Culture</title>
		<description><![CDATA[I mean sure, it underlines a bit too clearly what its message is &#8220;about&#8221;, but the use of imagery and contemporary cultural cues (especially local) is commendable. Rooney&#8217;s part was especially touching. Hat tip to Kaarle]]></description>
		<link>http://www.facade.fi/2010/05/nike-football-and-culture/</link>
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		<title>Is Facebook Becoming the Social Panopticon?</title>
		<description><![CDATA[I was reading an article on the pervasiveness of modern surveillance technology. While the article itself was mostly about technologies such as CCTV or credit card information, this quote about Michel Foucault&#8217;s famous example about the panopticon got me thinking: What distinguished this structure was an architecture designed to maximize the visibility of inmates who [...]]]></description>
		<link>http://www.facade.fi/2010/03/is-facebook-becoming-the-social-panopticon/</link>
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		<title>Cultural Learnings from the ApocalyPS3</title>
		<description><![CDATA[From CAD: So you may have heard about the global Playstation 3 meltdown (or &#8216;ApocalyPS3&#8242;) earlier this week when a small error in the system&#8217;s internal clock as it relates (I assume) to leap years rendered many systems unplayable for a whopping 24 hours. I imagine I don&#8217;t need to tell you, some people flipped. [...]]]></description>
		<link>http://www.facade.fi/2010/03/cultural-learnings-from-the-apocalyps3/</link>
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		<title>Meaning Management in Cleveland</title>
		<description><![CDATA[Via Marketing News What are you supposed to do when Forbes ranks your city as the most miserable in America? Rally city supporters and create a tongue-in-cheek marketing campaign. That&#8217;s what Positively Cleveland, the Ohio city&#8217;s convention and visitors bureau, has done after Forbes proclaimed the city as the country&#8217;s most miserable last Thursday. Tami [...]]]></description>
		<link>http://www.facade.fi/2010/02/meaning-management-in-cleveland/</link>
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